What do media consultants do?

The short answer is they act as the go-between you and the media. The long answer involves crafting a communications strategy that involves developing appropriate news angles for targeted media outlets, writing press materials, pitching story ideas, interview rehearsals, and acting as a liaison between you and the gatekeepers of publicity.

How much will a media campaign cost?

It all depends on how much you want to spend. Whether you're planning a long, multi-faceted media campaign or a one-day press party, Green Karma will get the most publicity bang for your buck.

Rather than keep you at arm's leg during the media courting process , we'll arm you with the tools to generate your own publicity. As media consultants, rather than full-time account managers, we're here train you to become masters of your own publicity.

What are the benefits of media coverage?

Unlike paid advertising, 'free' publicity conveys credibility, relevancy and captures the public's attention in a manner marketing alone simply cannot attain.